3 Money Making Secrets Every Monday

#5 - 3 Money Making Secrets Oct 28 2002 … Happy Monday!

Money Making Secret #1 -- Do you have a SIG line?

Of course, you have a calendar with family/friends/business associates birthdays. The only other item you need is access via the internet to http://www.famousbirthdays.com.

Let's say you have a friend whose birthday is today: October 21:

Next you go to http://www.famousbirthdays.com and discover that your friend is in good company...

Here are their other 'birthday buddies.'

21 - Oct - 1976 Jeremy Miller

21 - Oct - 1956 Carrie Fisher

21 - Oct - 1949 Benjamin Netanyahu

21 - Oct - 1942 Judge Judy Sheindlin

21 - Oct - 1925 Joyce Randolph

21 - Oct - 1917 Dizzy Gillespie

21 - Oct - 1833 Alfred Nobel

21 - Oct - 1772 Samuel Taylor Coleridge

You simply copy and paste THESE names into an email message you've addressed to your friend... then you ADD THEIR NAME... YIPPEE! You've made someone VERY happy.

Some of these are 'well known' others you may have to 'click' on their names to discover their 'claim to fame.'

Just another way of brightening up the day of someone special to you.

Money Making Secret #2 -- Databases = the Most Important Asset of Your Business

What is a database?

According to www.m-w.com (that's internet access to the Mirriam-Webster Online Dictionary) circa 1962 : a usually large collection of data organized especially for rapid search and retrieval (as by a computer).

My definition of a database?

Simply a list of names, businesses, information that you've compiled to help your business MAKE MORE MONEY.

For example, since I started my business 20 years ago I've collected the names/addresses/phone of everyone who has been in my classes and seminars. Then later on I added their fax and email addresses and websites. I continue to create new 'fields' like birthdays, anniversaries.

When I became the 'keeper of the database' for CIPA (the Colorado Independent Publishers Association) I became more creative: tracking membership, meeting attendance, prospective members etc. This creativity was partly responsible for the tripling in size of the CIPA membership in only three years.

My recommendation: Start NOW!

Use whatever program you're most familiar with ... making sure the program has 'fields' so you can enter FirstName, LastName, Company, Address, etc.

Some of the more popular programs are:

FilemakerPro

Act!

Goldmine

Access

TeleMagic

You may also consider MS Excel.

I started with FilemakerPro 18 years ago, thanks to good friend Tom Raddemann. Since then I've expanded on this earlier work by using Larry Barnhart's expertise. You can reach Larry at LLBarnhart@aol.com. Drop him a note, see if he can help you.

PS, I backup my database called BigList, at least daily, and then again weekly 'offsite.' It's that valuable to me.

Money Making Secret #3 -- e-Zines = Why Every Businessperson Should Have One

Anita Larson (info@thewebmuse.com) conducts a monthly seminar on the effective use of the internet.

I attended her seminar over a year ago when she told all the attendees that the BEST way to maximize our presence on the internet was to start an e-zine.

What's an e-zine? You are reading/experiencing one. Simply put, an e-zine is an electronic magazine, one that comes out weekly, monthly, bi-monthly.

An easy, inexpensive way to 'stay in touch' with your clients, prospects, friends on a regular basis.

Then why did Joe Sabah WAIT A YEAR before starting his e-zine? Probably the usually excuses.

I don't know what I'd put in it

I don't have time

I don't have enough email addresses who would be interested

and the excuses could go on and on and on...

UNTIL one day good friend Jan Lindgren, MA (jan@kidviewz.com) asked me to speak to your 'Connection' group. That was the day that 'turned my life around.'

The night before this speaking engagement I asked: "What could I do special for these 36 women who would be attending this event?"

Of course, offer them an e-zine! So I created a postcard offering this e-zine, which I quickly named

3 Money Making Secrets Every Monday

Now that I had collected 29 new email addresses (out of the 36) I put myself 'on the spot.'

I had to perform, or else? Or else what?

I'd embarrass myself and fail to deliver what I promised.

Here I am at 630 on Monday morning, October 21st, creating e-zine #4. Passing along the ideas and benefits that I've been blessed to receive AND USE in my business.

Here's hoping this gives YOU the nudge you need to start your own e-zine.

Watch for issue #5 when I'll be offering a list of a number of e-zines that I subscribe to and the benefits I/you can receive from them also.

I'd also be interested in hearing from you about the BEST e-zines you subscribe to. Simply click on reply and let me know and I'll help spread the word. Do you have an e-zine?

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Joe Sabah, saying thanks for subscribing.

Thanks again for taking time to read these three Secrets.

They are NO longer Secrets...

Just remember: Ideas are a dime a dozen ...

the person who puts them into practice is PRICELESS!

Joe Sabah * 303-722-7200 * Toll Free 1-800-945-2488

How to Get the Job You Really Want and Get Employers to Call You

Just off the press for the 4th edition.

ONLY $19.95 includes book, 60 minute seminar on Audio tape PLUS S&H.

Call Toll Free 1-800-945-2488 or email Jsabah@aol.com

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